When spatial and graphic design for visual communication work together, messages can develop an enormous impact. Directional and orientation systems, graphics and lettering on buildings inform and direct us, while at the same time contributing to the identity and formation of an image. Media such as exhibitions offer valuable opportunities for contact through direct encounters between people, exhibits and offers. Spatial installations for visual communication (systems with form, space, symbolism and message) allow sensual and multi-dimensional perception. The workshop is about using such contact opportunities and about the interplay of architectural elements and graphic design; a visible result of this course are “spatial messages” – communicative interventions in public space.

当空间设计与平面设计发生碰撞，信息的传递就会产生巨大的影响。建筑中的导视系统、图形和文字在指明方向的同时，也成为了其形象的一部分。展览、展示等媒介，其最核心之价值，是为观众提供了直接感触的机会，空间装置亦如此。用于视觉交流的空间装置，是形式、空间、象征、信息传达的统一展现，让人体验多维感知。本课程将通过建筑元素与平面设计的交互实验，探索公共空间中的 “视觉交流” 与 “空间信息” 。

Andrea Gassner (Austria)

Andrea Gassner is an Austrian designer at the interface between design, art and architecture. After graphic arts training in Switzerland and a Master’s degree in the Netherlands, Andrea Gassner took over the studio founded by Reinhard Gassner in 1976 and relocated it to the town centre of Feldkirch, Austria. Atelier Andrea Gassner is known far beyond national borders for its work on behalf of large and small, local and international customers and has already received numerous national and international awards. Above all, it is the steadfastness with which Andrea Gassner acts on the sturdy foundation of her highly professional skills and at the same time devises completely new concepts of visual and spatial communication and is able to assert them with her clients. Andrea Gassner is a member of designaustria as well as the selective Alliance Graphique Internationale (AGI) and the German Designer Club (DDC); Also a Member of the board of the 100 best posters in Berlin.

Andrea Gassner 的设计融合平面、艺术和空间的范畴。她曾在瑞士学习平面设计，后在荷兰取得硕士学位。现接管由父亲Reinhard Gassner于1976年创办的设计工作室，并将其迁至奥地利Feldkinch市中心。Andrea Gassner设计工作室曾为众多国际客户提供设计服务，设计案例在无数国际竞赛中斩获奖项。她以其高度专业的能量，展示了视觉和空间交互的全新概念。奥地利设计协会（designaustria）会员、国际平面设计联盟（AGI）成员、德国设计师俱乐部（DDC）成员、德语百佳海报董事会（100 beste Plakate）成员。